Logo usage
Froda Embedded lock-up
Use this, and only this, for anything explicitly about Froda Embedded: partner-facing materials, co-branded assets, product documentation for partners. Not the plain Froda wordmark, which is for froda.se and native lending contexts.
Plain Froda wordmark
Only two lockups exist: black-on-light and white-on-dark. There is no purple/color variant: use black or white depending on background, never a tinted version.
Do
- · Use the black mark on light surfaces, white on dark
- · Give the logo clear space equal to the cap-height of the F
- · Keep it at a legible minimum size (min 80px wide)
- · Download from this page, never redraw or recreate
Don't
- · Recolor either mark outside black and white
- · Stretch, skew, or rotate
- · Add effects, shadows, outlines, or gradients
- · Place on busy or low-contrast backgrounds
- · Combine the Embedded lock-up with the plain wordmark in the same asset